OFFERING
We do video marketing.
Only for the Web.
However, from the idea to the viewing.
OFFERING
STORYTELLING
Vision, dévelopement and script
PRODUCTION
Filming, editing and finishies
DISTRIBUTION
Strategy, sharing and impact measuring
STORYTELLING
First of all, you want to be found on the Web, don’t you?
Video marketing is a powerful tool for getting more visibility more quickly, because videos improve your ranking on Google, because people learn about products on YouTube and because a social media video makes you stand out from the crowd.
MORE
VIDEOS IMPROVE YOUR SEO
Think of it as a circle: Google’s algorithms are increasingly prioritizing websites with video content, thus adding videos especially on your website helps increase your search engine result page (SERP), which also increases your click-through rate, as more people see your site, which in turn increases your ranking on Google.
In addition, as users spend more time on your website watching your videos, Google considers your landing page worthy of interest and increases its ranking even more.
Of course, video marketing can’t work miracles: your website’s SEO has to be professional and your product or service worthy of interest, but you already knew that, didn’t you?
YOUTUBE IS ALSO A SEARCH ENGINE
The first thing to realize is that Google is far more likely to rank videos hosted on YouTube – if you didn’t know it, Youtube belongs to Google – so if you want your videos to rank in Google search, hosting them on YouTube is your best bet.
Knowing that search engines love video, keep in mind that YouTube is not only the second most popular website after Google, but also the second largest search engine – in other words, customers needing products or services like yours look for it on Google as well as on YouTube.
And don’t forget that 72% of users prefer video to text for product information.
‘IF SOMETHING WASN’T POSTED ON SOCIAL MEDIA, IT NEVER HAPPENED’
Joking aside, of the six hours and 30 minutes that the average Internet user spends online, more than 2 hours are devoted to social media, so your brand and your products had better be there too.
Did you know that social video gets 1200% more shares than text and image content combined, according to Wordstream data? On platforms like linkedIn, video is shared 20 times more often tha other types of content formats in the LinkedIn feed.
But the most important thing is that a video attracts attention, much more than a still image or static text – people gaze 5x longer at video than at static posts on Facebook.
So, being present on social media with videos gives you a crucial advantage.
SOME STATISTICS…
Internet activities in the EU (% of people aged 16-74, Eurostat, 2018)
70% finding information about goods and services
57% watching video from commercial or sharing services
56% participating in social networks
And 65% of business executives polled said they visit a marketer’s website after viewing a branded video (HubSpot’s research, 2019)
PRODUCTION
First of all, you want to be found on the Web, don’t you?
Video marketing is a powerful tool for getting more visibility more quickly, because videos improve your ranking on Google, because people learn about products on YouTube and because a social media video makes you stand out from the crowd.
MORE
VIDEOS IMPROVE YOUR SEO
Think of it as a circle: Google’s algorithms are increasingly prioritizing websites with video content, thus adding videos especially on your website helps increase your search engine result page (SERP), which also increases your click-through rate, as more people see your site, which in turn increases your ranking on Google.
In addition, as users spend more time on your website watching your videos, Google considers your landing page worthy of interest and increases its ranking even more.
Of course, video marketing can’t work miracles: your website’s SEO has to be professional and your product or service worthy of interest, but you already knew that, didn’t you?
YOUTUBE IS ALSO A SEARCH ENGINE
The first thing to realize is that Google is far more likely to rank videos hosted on YouTube – if you didn’t know it, Youtube belongs to Google – so if you want your videos to rank in Google search, hosting them on YouTube is your best bet.
Knowing that search engines love video, keep in mind that YouTube is not only the second most popular website after Google, but also the second largest search engine – in other words, customers needing products or services like yours look for it on Google as well as on YouTube.
And don’t forget that 72% of users prefer video to text for product information.
‘IF SOMETHING WASN’T POSTED ON SOCIAL MEDIA, IT NEVER HAPPENED’
Joking aside, of the six hours and 30 minutes that the average Internet user spends online, more than 2 hours are devoted to social media, so your brand and your products had better be there too.
Did you know that social video gets 1200% more shares than text and image content combined, according to Wordstream data? On platforms like linkedIn, video is shared 20 times more often tha other types of content formats in the LinkedIn feed.
But the most important thing is that a video attracts attention, much more than a still image or static text – people gaze 5x longer at video than at static posts on Facebook.
So, being present on social media with videos gives you a crucial advantage.
SOME STATISTICS…
Internet activities in the EU (% of people aged 16-74, Eurostat, 2018)
70% finding information about goods and services
57% watching video from commercial or sharing services
56% participating in social networks
And 65% of business executives polled said they visit a marketer’s website after viewing a branded video (HubSpot’s research, 2019)
DISTRIBUTION
First of all, you want to be found on the Web, don’t you?
Video marketing is a powerful tool for getting more visibility more quickly, because videos improve your ranking on Google, because people learn about products on YouTube and because a social media video makes you stand out from the crowd.
MORE
VIDEOS IMPROVE YOUR SEO
Think of it as a circle: Google’s algorithms are increasingly prioritizing websites with video content, thus adding videos especially on your website helps increase your search engine result page (SERP), which also increases your click-through rate, as more people see your site, which in turn increases your ranking on Google.
In addition, as users spend more time on your website watching your videos, Google considers your landing page worthy of interest and increases its ranking even more.
Of course, video marketing can’t work miracles: your website’s SEO has to be professional and your product or service worthy of interest, but you already knew that, didn’t you?
YOUTUBE IS ALSO A SEARCH ENGINE
The first thing to realize is that Google is far more likely to rank videos hosted on YouTube – if you didn’t know it, Youtube belongs to Google – so if you want your videos to rank in Google search, hosting them on YouTube is your best bet.
Knowing that search engines love video, keep in mind that YouTube is not only the second most popular website after Google, but also the second largest search engine – in other words, customers needing products or services like yours look for it on Google as well as on YouTube.
And don’t forget that 72% of users prefer video to text for product information.
‘IF SOMETHING WASN’T POSTED ON SOCIAL MEDIA, IT NEVER HAPPENED’
Joking aside, of the six hours and 30 minutes that the average Internet user spends online, more than 2 hours are devoted to social media, so your brand and your products had better be there too.
Did you know that social video gets 1200% more shares than text and image content combined, according to Wordstream data? On platforms like linkedIn, video is shared 20 times more often tha other types of content formats in the LinkedIn feed.
But the most important thing is that a video attracts attention, much more than a still image or static text – people gaze 5x longer at video than at static posts on Facebook.
So, being present on social media with videos gives you a crucial advantage.
SOME STATISTICS…
Internet activities in the EU (% of people aged 16-74, Eurostat, 2018)
70% finding information about goods and services
57% watching video from commercial or sharing services
56% participating in social networks
And 65% of business executives polled said they visit a marketer’s website after viewing a branded video (HubSpot’s research, 2019)
STORYTELLING
At the heart of every successful marketing video is always an emotional story, a clear goal, and a great vision.
Engaged customers
The story your video tells should always make your followers the heroes: a good story has to engage your clients.
Because stories are interesting, they help people remember what you say, and they are a good way to convey information and emotion memorably.
Call to action
And a story should always end with a “Call to Action”. What shall the target audience do after viewing your video? Not only to like or share the video but above all to contact you, buy or book.
The name of the game is to get visitors to your website and turn those visitors into leads who may later be converted to paying customers.
Our offering
Storytelling is our business. You only have to tell us about your brand, your products, and your objectives. We create the emotion, the message, and the outcome.
FILMING
The shooting of any video must be well planned, go almost unnoticed and be kept as short as possible.
Unobtrusive shooting
Nowadays, the production of a video for the Web doesn’t need a large team or big cameras – only the result counts.
We adapt the crew and the equipment to the project so that neither your employees nor your clients are bothered when we are filming.
Of course, we film in full HD or even 4K, with a gimbal, a drone or other devices for impressive footage, small lighting kits, and a perfect sound recording.
You decide on the final cut
You are more than welcome on the set and are always asked for your inputs and requirements if you wish so.
You are also involved in the post-production: you receive intermediate versions during the editing process until we agree on the final cut of your video.
Our offering
We produce high-quality videos with a small, effective, and unobtrusive team, in the minimum time frame and a result-focused approach.
DISTRIBUTION
The goal of a marketing video is not only to be seen by the target audience but eventually to sell.
YouTube is a search engine
What is the use of a video if no one sees it?
For sure, a Website that includes a video is 53 times more likely to reach the front page of Google, but you should also remind that YouTube is the 2nd largest Search Engine in the world.
Your customers are on Social Media
Most importantly, your video has to be diffused where your customers spend their time: on Facebook, Instagram, LinkedIn, Twitter…
It is possible to define precisely the target audience’s profile, according to his lifestyle, interests, location, past purchases, etc. And the best: on most Social Media platforms, you won’t be charged if your video isn’t watched for a minimum of time.
Our offering
We create customized online advertising campaigns for your videos, for all kinds of budgets – and the performance can be precisely measured.